The 5th anniversary edition of MTL connect, from October 10 to 13, 2023, will cover a number of themes related to COLLECTIVE INTELLIGENCE. In the meantime, we invite you to discover one of the workshops that will be presented under the topic of Artificial Intelligence.
How can you improve your marketing strategy with artificial intelligence solutions? That’s the question Calypso Petit and Rihana Msadek from Google will be answering at a workshop on October 11 at Nad School (Montreal).
Looking to expand your customer base? Artificial intelligence can help! Calypso and Rihana will teach you how to use AI to :
- Better understand your customers and build loyalty;
- Acquire new ones;
- Analyze your digital creations to improve your advertising performance;
- Automate the generation of product descriptions and content using generative AI solutions;
- Analyze customer feedback using sentiment analysis.
This workshop promises to be a valuable opportunity for all curious and innovative minds. Learn how Google Cloud’s artificial intelligence solutions can help you understand, retain and grow your customer base. Explore innovative marketing use cases such as analyzing ad designs and videos to improve the performance of your ads. Finally, discover how to use natural language processing tools for sentiment analysis to examine how your audience interacts with your brand online.
The 5th edition of MTL connect promises to be more exciting than ever, with a captivating focus on collective intelligence. Join us on October 11 to delve into the heart of this stimulating topic, which will shed light on the many facets of our connected society.