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Organisation: Ministère de la Culture et des Communications
The very first edition of the France-Québec Discoverability Meeting for Francophone cultural content will be presented virtually from October 12 to 15, 2021 as part of MTL connect: Montreal’s Digital Week.
Speakers and panellists from Quebec and France will discuss the challenges, innovations and best practices related to the online discoverability of Francophone cultural content. The program features 4 meetings, each focusing on a theme related to discoverability: positioning in foreign markets; promotion and marketing; the use of quality metadata; and monitoring the evolution of the digital environment.
Schedule
- Tuesday, October 12, 2021, from 10 a.m. to 1 p.m.: Discoverability at the heart of the transformation of cultural organizations
- Wednesday, October 13, 2021, from 10 a.m. to 1 p.m.: Standing out in foreign markets through better discoverability of Francophone content
- Thursday, October 14, 2021, from 10 a.m. to 1 p.m.: Metadata without borders
- Friday, October 15, 2021, from 10 a.m. to 1 p.m.: Upcoming challenges for the online discoverability of Francophone content
Access is free. Register now!
The France-Québec Discoverability Meeting program is the result of a collaborative effort between the Québec Ministry of Culture and Communications and the French Ministry of Culture. It stems from the Common Strategy of the Franco-Québécois Mission on the Online Discoverability of Francophone Cultural Content, launched in November 2020. This strategy outlines ways to showcase Francophone content and thus ensure a diversity of cultural expressions in the digital environment.